𝗛𝗼𝘄 𝘁𝗼 𝗳𝗶𝗻𝗱 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗸𝗲𝘆𝘄𝗼𝗿𝗱𝘀 𝘁𝗼 𝗵𝗲𝗹𝗽 𝘆𝗼𝘂 𝘀𝗵𝗼𝘄 𝘂𝗽 𝗶𝗻 𝗺𝗼𝗿𝗲 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝘀𝗲𝗮𝗿𝗰𝗵𝗲𝘀?
𝗛𝗼𝘄 𝘁𝗼 𝗳𝗶𝗻𝗱 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗸𝗲𝘆𝘄𝗼𝗿𝗱𝘀 𝘁𝗼 𝗵𝗲𝗹𝗽 𝘆𝗼𝘂 𝘀𝗵𝗼𝘄 𝘂𝗽 𝗶𝗻 𝗺𝗼𝗿𝗲 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝘀𝗲𝗮𝗿𝗰𝗵𝗲𝘀?
𝗪𝗵𝗮𝘁 𝗔𝗿𝗲 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝗞𝗲𝘆𝘄𝗼𝗿𝗱𝘀 𝗮𝗻𝗱 𝗪𝗵𝘆 𝗦𝗵𝗼𝘂𝗹𝗱 𝗬𝗼𝘂 𝗖𝗮𝗿𝗲?
Do you know a headline that includes the right keywords will help you show up in searches and will be a great help to show the value that you can bring to the table!
e.g. if a recruiter type “Energy Project Manager” in the search bar, LinkedIn is going to show profiles of people who have the words “Project Manager” and “Energy” (along with other criteria) in their profile.
This means if you have these main keywords “Project Manager” and “energy” in your LinkedIn headline you will appear in their search
How To Choose the Right Keywords For Your LinkedIn Headline
Thanks to Austin Belcak who made all this easy for us by sharing this great way to find effective keywords
You need to start by finding Jobs You’re Interested In:
🔵 Go to LinkedIn’s Job Board www.linkedin.com/jobs/
🔵 Search a job title you would like for your current or next role [The Most Common Keywords]
🔵 Pick out the roles you are interested in (at least 20 jobs that match your target criteria)
🔵 List them in a word document
🔵 Go to www.wordclouds.com
and paste your list of job titles,
𝙒𝙝𝙮 𝙙𝙤 𝙬𝙚 𝙪𝙨𝙚 𝙩𝙝𝙚 𝙬𝙤𝙧𝙙 𝙘𝙡𝙤𝙪𝙙 𝙖𝙣𝙙 𝙬𝙝𝙖𝙩 𝙙𝙤𝙚𝙨 𝙞𝙩 𝙙𝙤?
Word Clouds will generate which words appear most frequently across the job titles you chose.
How to do this?
🔵 Click on [Word List] and paste your list of job titles [steps are in the presentation below]
🔵 You will get the result in a diagram shape, click Ctrl+L to see a list of which words appear most frequently
🔵 Make sure the top 1-5 keywords are included in your profile. E.g. “Data” “project,” and “Manager”
Example 👇🏼:
Keywords: Project manager, Agile, Data, Strategist, Quality
Agile Data Project manager, Data Management Strategist, Data
Quality Specialist| Driving Data Quality Programs saving $45M
𝘈𝘨𝘪𝘭𝘦 𝘋𝘢𝘵𝘢 𝘗𝘳𝘰𝘫𝘦𝘤𝘵 𝘮𝘢𝘯𝘢𝘨𝘦𝘳, 𝘋𝘢𝘵𝘢 𝘔𝘢𝘯𝘢𝘨𝘦𝘮𝘦𝘯𝘵 𝘚𝘵𝘳𝘢𝘵𝘦𝘨𝘪𝘴𝘵, 𝘋𝘢𝘵𝘢 𝘘𝘶𝘢𝘭𝘪𝘵𝘺 𝘚𝘱𝘦𝘤𝘪𝘢𝘭𝘪𝘴𝘵| 𝘋𝘳𝘪𝘷𝘪𝘯𝘨 𝘋𝘢𝘵𝘢 𝘘𝘶𝘢𝘭𝘪𝘵𝘺 𝘗𝘳𝘰𝘨𝘳𝘢𝘮𝘴 𝘴𝘢𝘷𝘪𝘯𝘨 $45𝘔
Follow the presentation for more examples and pictures How to find the right keywords to your LinkedIn Headline-compressed
